DQM will be releasing its Spring 15 footwear collection in collaboration with Vans next Thursday, March 19th. Made exclusively for DQM, the shoes are inspired by the brownstone row houses of New York and the North East. The history of brownstones, specifically in New York and in the shape of neighborhoods such Harlem and Park Slope in Brooklyn, has a long and celebrated past. Images of tall front stoops, curved entranceways and terraced homes in hues of red, gray and brown, conjures up a lifestyle of days gone by. Featured in hundreds of films by directors from Woody Allen to Spike Lee, brownstone buildings have become an icon, an architectural identifier, of the city.
Drawing from all the natural shades of the Jurassic sandstone material, the collection includes four styles: a Sk8-Hi 46 LX and Old Skool LX in colorways of grays and red brick/ brown. Constructed in a combination of premium leather, suede, nubuck and canvas, the shoes feature riveted brass eyelets with single tortoise glass eyelet detail, waxed flat laces, gum outsole and The General signature navy blue heel tab print. A custom, artist-commissioned illustration is printed on the insoles. Built for the East Coast Spring weather, the shoes feature water-resistant Scotchgard™ weather protection treatment.
Produced in a limited edition, the Brownstones collection will be available in men's and women's sizes at The Vans DQM General in SoHo, New York and online at dqmnewyork.com on March 19th.
Photography by Dominic Neitz in Fort Greene, Brooklyn, New York.